Ligature Logo Project
- Paul Traumiller
- Nov 20, 2017
- 1 min read
Ligature Logo Project:
Date:
What is a ligature logo?
A ligature logo is a logo composed of letters that are linked together
How would describe the corporate identity of ESMA in 5 words?
Modern, Hip, Epic, Bold, Clean
Which logo out of the two do you feel is the strongest and why?
The first logo that uses the mid-letter crossbar. I feel the logo is strongest because it is the most unique
If you had no requirements or restrictions how would your logo look different?
I would use different colors other than red, however red is the color that Epic Records uses often. In order to properly portray the company, I used red.
Explain which ligature techniques you have demonstrated on each logo:
Mid-Letter Crossbar, Building Bridges, Curved to Vertical, Shared stroke
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